ChannelAdvisor CEO Scot Wingo to Host Social Commerce Webinar

Complimentary webinar will take place Thursday, June 14, 2012 at 11:00 a.m. EDT; 4:00 p.m. BST

Research Triangle Park, NC – June 7, 2012 – ChannelAdvisor, a global e-commerce software provider that helps retailers be seen and sell more across online channels, today announced that CEO Scot Wingo will host a complimentary webinar for online retailers titled The Social Scene: Drive Traffic through Pinterest, Facebook & More on Thursday, June 14, 2012 at 11:00 a.m. EDT; 4:00 p.m. BST. The webinar will focus on the importance of driving website traffic through social commerce to build brand loyalty and increase online sales.

During this webinar, Wingo will discuss five strategies for online retailers to leverage Pinterest, including:

  • Researching existing Pinterest activity
  • Embracing a Pinterest presence
  • Integrating Pinterest with websites and other social media efforts
  • Accelerating  Pinterest activity
  • Leveraging Pinterest for market research

“Social commerce is a major trend that is helping drive e-commerce acceleration,” said Wingo. “Pinterest is the fastest growing social site that allows consumers to share and curate information online. Retailers have a tremendous opportunity to build their brands and win new customers through product images posted on Pinterest, and learning how to capitalize on this social opportunity gives retailers a competitive advantage in the industry.”

Wingo will also educate webinar attendees on the tremendous potential of Facebook as a channel to increase engagement and awareness of select products to loyal fans.

Register now for The Social Scene: Drive Traffic through Pinterest, Facebook & More by visiting

There will be a live Q&A session following the webinar.  Attendees may submit questions in advance by emailing them to or tweeting them to using #SocialCommerce.

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About ChannelAdvisor

ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. Billions of dollars in merchandise value are driven through ChannelAdvisor’s platform every year, and thousands of customers use ChannelAdvisor’s solutions to help grow their businesses. For more information, visit


Sarah O'Dea