ChannelAdvisor Names Suzanne Miglucci to Chief Marketing Officer

Research Triangle Park, NC – June 5, 2012 – ChannelAdvisor, a software and services solution provider that enables online retailers to be seen and sell more across e-commerce channels, announced today the appointment of Suzanne Miglucci as chief marketing officer. Miglucci brings more than 15 years of experience in high-tech marketing and business development to ChannelAdvisor. As CMO, she will leverage her background in technology to lead the company’s global-growth strategy, building appreciation and demand for the ChannelAdvisor brand.

“Suzanne is a welcomed complement to our senior leadership team and a great asset for ChannelAdvisor,” said ChannelAdvisor President and COO David Spitz. “Her international experience as a marketing executive and her knowledge of software as a service will elevate our marketing and communications initiatives and help forge our growing footprint in the Asia-Pacific and Latin American markets. Suzanne is the perfect person to communicate our vision and purpose to a global audience.”

Prior to joining the ChannelAdvisor team, Miglucci served as senior director of global procurement solution marketing at SAP, the world leader in enterprise applications software. Within this role she contributed to the direction and awareness of portfolio solutions worldwide. Miglucci also held executive marketing and business development roles at SciQuest, Arsenal Digital Solutions and Computer Associates.

“The ChannelAdvisor platform is a well-rounded, superior offering that helps thousands of successful online retail businesses worldwide,” said Miglucci. “The ChannelAdvisor team is wholly dedicated to meeting the needs of every customer; building upon and developing solutions to enhance the online selling process. ChannelAdvisor sets the pace for best practices in multichannel e-commerce, and I’m excited to help deliver this message to market.”

ChannelAdvisor consecutively ranks as the leading e-commerce platform provider by Internet Retailer and powers some of the largest, most successful retail brands such as Dell, Under Armour, Staples, Victoria’s Secret, Crocs, Jos. A. Bank, Urban Outfitters and more.

Friend us on Facebook
Follow us on Twitter @ChannelAdvisor
Connect on LinkedIn

About ChannelAdvisor

ChannelAdvisor (NYSE: ECOM) is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. Billions of dollars in merchandise value are driven through ChannelAdvisor’s platform every year, and thousands of customers use ChannelAdvisor’s solutions to help grow their businesses. For more information, visit


Sarah O'Dea