Marketplaces such as eBay account for 27 per cent of total online retail sales and are continuing to grow. Online retailers of all sizes are recognising the profit potential of marketplaces and the importance of aligning with a software partner. ChannelAdvisor simplifies selling on marketplaces by automating tedious, day-to-day tasks from inventory management to order fulfillment, allowing online retailers to operate more strategically and sell more.