eBay’s Product Based Shopping Experience

In the last few months we’ve seen some exciting changes from eBay. From eBay Plus to Guaranteed Delivery, eBay’s dedication to creating a supreme experience for the consumer means that it is constantly evolving. To provide a simpler, cleaner shopping experience for customers, eBay will now require retailers to match their listings for selected categories to the eBay Catalogue.

The new product-based shopping experience will group listings with the same eBay Product ID (ePID). By matching your listings to the eBay catalogue, buyers can easily find merchandise that meets their search criteria and quickly decide on products to purchase. The new product pages will show the spectrum of value and item conditions available on eBay and the top product slot for an item will appear using an algorithm that combines factors such as price, inventory, delivery experience, seller standards and return options.

You have already noticed that Seller Hub and My eBay have been showing recommendations on your existing listings that need updating to comply with the new requirement.

How do these changes benefit you?

  • Increased traffic to listings and potentially higher conversion
  • A faster and simpler listing process
  • Meeting buyers’ expectations
  • Not losing visibility in search.

On 30 July 2018, eBay will be rolling out phase 2 of the ePIDs. If you sell in any of the following categories, please have your ePIDs mapped into your ChannelAdvisor feed template:

  • Cell Phones, Smart Watches & Accessories > Cell Phones & Smartphones
  • Computers/Tablets & Networking > Tablets & eBook Readers
  • Consumer Electronics > Voice-Enabled Smart Assistants
  • Consumer Electronics > TV, Video & Home Audio > Internet & Media Streamers
  • Consumer Electronics > TV, Video & Home Audio > TVs
  • Home & Garden > Home Decor > Home Fragrances > Essential Oils & Diffusers
  • Home & Garden > Home Improvement > Heating, Cooling & Air > Humidifiers
  • Home & Garden > Home Improvement > Heating, Cooling & Air > Portable Fans
  • Home & Garden > Home Improvement > Heating, Cooling & Air > Space Heaters
  • Home & Garden > Home Improvement > Heating, Cooling & Air > Thermostats > Programmable Thermostats
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Blenders (Countertop)
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Blenders (Handheld)
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Bread Machines
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Burners & Hot Plates
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Can Openers & Crushers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Chafing Dishes & Warming Trays
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Coffee Grinders
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Coffee Makers (Automatic)
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Coffee Makers (Specialty)
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Coffee Roasters
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Espresso Machines
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > French Presses
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Milk Frothers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Moka Pots
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Single Serve Brewers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Tea Infusers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Tea Kettles
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Tea Makers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Replacement Parts & Accs
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Coffee & Tea Makers > Other Coffee & Tea Makers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Cookers & Steamers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Cupcake, Pie & Dessert Makers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Deep Fryers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Electric Skillets
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Fondue Sets
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Food Dehydrators
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Food Processors
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Grain Mills
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Grills & Griddles
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Hot Water Pots
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Ice Cream Makers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Infrared & Convection Ovens
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Juicers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Kitchen Scales
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Meat Grinders
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Mixers (Countertop)
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Mixers (Handheld)
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Pasta Makers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Popcorn Poppers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Rotisseries
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Slicers & Electric Knives
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Soda Makers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Toasters
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Toaster Ovens
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Waffle Makers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Water Filters
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Yogurt Makers
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Vintage Small Appliances
  • Home & Garden > Kitchen, Dining & Bar > Small Kitchen Appliances > Other Small Kitchen Appliances
  • Home & Garden > Major Appliances > Dishwashers
  • Home & Garden > Major Appliances > Dishwasher Parts & Accessories
  • Home & Garden > Major Appliances > Microwave Ovens
  • Home & Garden > Major Appliances > Microwave Parts & Accessories
  • Home & Garden > Major Appliances > Ranges & Cooking Appliances > Cooktops
  • Home & Garden > Major Appliances > Ranges & Cooking Appliances > Ranges & Stoves
  • Home & Garden > Major Appliances > Ranges & Cooking Appliances > Range Hoods
  • Home & Garden > Major Appliances > Ranges & Cooking Appliances > Wall Ovens
  • Home & Garden > Major Appliances > Ranges & Cooking Appliances > Parts & Accessories
  • Home & Garden > Major Appliances > Ranges & Cooking Appliances > Other Cooking Appliances
  • Home & Garden > Major Appliances > Refrigerators & Freezers > Countertop Ice Makers
  • Home & Garden > Major Appliances > Refrigerators & Freezers > Mini Fridges
  • Home & Garden > Major Appliances > Refrigerators & Freezers > Refrigerators
  • Home & Garden > Major Appliances > Refrigerators & Freezers > Upright & Chest Freezers
  • Home & Garden > Major Appliances > Refrigerators & Freezers > Parts & Accessories
  • Home & Garden > Major Appliances > Refrigerators & Freezers > Other Refrigerators & Freezers
  • Home & Garden > Major Appliances > Washers & Dryers > Dryers
  • Home & Garden > Major Appliances > Washers & Dryers > Washing Machines
  • Home & Garden > Major Appliances > Washers & Dryers > Washer & Dryer Sets
  • Home & Garden > Major Appliances > Washers & Dryers > Parts & Accessories
  • Home & Garden > Major Appliances > Other Major Appliances
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Ellipticals
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Exercise Bikes
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Gliders
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Rowing Machines
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Ski Machines
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Stair Machines & Steppers
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Treadmills
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Vibration Platform Machines
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Machine Parts & Accessories
  • Sporting Goods > Fitness, Running & Yoga > Cardio Equipment: > Other Cardio Equipment

If you do not map these products, your listings will fail revision and run the risk of overselling. You can find out more about matching an item using an ePID here. If you are selling any of the above products, please raise a ticket with support to ensure you have mapped the product correctly.

If you are not selling in these categories, there is no immediate action required for now.

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