High-Performance Campaign Managementfor Google Shopping and AdWords

Unparalleled Support for Google Shopping

One of the most valuable product advertising channels for brands and retailers? Google Shopping. But it can be as ruthless as it is rewarding — especially when your solution offers only partial support for things like bidding or feed management alone. That’s why we focus on the full scope of campaign management for Google. With ChannelAdvisor, it’s easy to close the loop with unified, retail-centric support for Google Shopping and AdWords.

Here are the highlights of what you’ll get with ChannelAdvisor:

  • Product Content Optimisation: Transform your Google product feed into high-quality content that rises to the top of results and drives sales. Send us product content in any format and we’ll transform it to meet the right requirements
  • Effective Campaign Structure: Build campaigns, A/B test, sync products automatically and more
  • Targeted Bidding: Maximise your return on advertising spend by automating and optimising bids across devices and bulk bidding on product groups
  • Competitive Benchmarking: See how your CPC, CTR, conversions, ROAS and impressions by device stack up against the industry